Retail media: A potential US$200bn opportunity by 2026E
In a report by Barclays, which covered over 20 retailers, e-commerce companies, agencies, advertisers and industry experts, a retail media…
What is retail media and what’s behind its significant rise?
Retail media is considered the third wave of digital advertising after Search and Social. The market value went from US$10bn…
Analyzing Retail Media Investment Drivers and Regional Markets.
## Key Growth Drivers for Retail Media ### Brand and Retailer Survey InsightsBottom-up data reveals that brands already invested in…
What is Retail Media and Why Does It Matter?
Retail media represents the third wave of digital advertising following Search and Social. The market value increased from US$10bn to…
Analysis : Ecommerce Opportunity in Europe, Prime for Retail Media.
With the backdrop of higher interest rates, a number of e-commerce names across our European Internet coverage have shifted gears…
How Amazon & Instacart are best position to lead Retail Media in the US.
Our favourite names for retail media upside potential are Amazon and Instacart, both rated Overweight, due to Amazon’s scale and…